John Mothershead
Director of Marketing Analytics and Member Success @ Youth on Course
John Mothershead is the Director of Marketing Analytics and Member Success at Youth on Course, where he fuels membership growth, optimizes automated systems, and elevates engagement across digital platforms. With over a decade in digital marketing and operations, John harnesses data-driven insights and cutting-edge tools to drive innovation and scale impact. His expertise spans AI-powered communication, strategic partnerships, and collaborative solutions that boost organizational success.
Speaker Sessions
Fri •Sep 5 •11:30am - 12:00pm PT •
From Beta to Breakthrough: Making Early Adoption Your DNA
The AI era demands new rules: ship fast, learn faster, never stop experimenting. SANDOW and Youth on Course mastered this by making “always-beta” their DNA. Learn how they built cultures that match AI's pace through fearless experimentation, rapid implementation, and treating every launch as a starting line—not a finish line.
Open to All Levels